St Louis Google Maps Company

Google Maps is huge. One billion people use this service around the world and more than five million websites, apps, and other services get their maps from Google Maps. People use Google Maps not only to navigate but also to get suggestions for services and businesses around them. Hampton’s Legacy SEO provide the best website optimization services and once you get your website optimized by us you can see a visible increase in sales and conversion.

​To compete in this era of competition you need to make your presence on Google Maps effective enough to reach your customers. Here are some points you need to take care of in order to improve your Google Maps ranking to get the maximum business benefit from Google Maps service.

​Getting on to Google Maps
Before we can talk about ranking higher on Google Maps, you need to be on Google Maps in the first place. Here are the steps you need to complete in order to list your business on Google Maps.

• Search Google Maps for your business
• If your business appears on Google Maps, claim it
• If you can’t see your business on Google Maps, add it as a place and then claim the listing.
• In order to claim your business on Google Maps and to bring it up in the ranking, you need to have a Google My Business account

Ranking Higher on Google Maps
Google is a company committed to providing the best service to its users. If you need to rank your business higher in the listing on Google Maps you need to provide accurate and adequate information about your business. Google will only rank your business high in the Maps if it has all the needed information there for the users. The information you need to provide to Google Maps for a better ranking includes

• Phone number
• Working Hours
• Website
• Description
• Business Category
• Details of your Business
• Profile Image
• Verification Status
• Reviews
• Replies on reviews
• Rating from users

Using your Google My Business account, you can enter all this information to your business’s listing on Google. There are a number of free online tools available to see the performance of your business on Google Maps.

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How Marketing Through Google Maps Will Boost Your Sales

We, at Hampton’s Legacy SEO, provide all sorts of SEO and digital marketing services. We can help you get your business ranked high in Google Maps search results related to your niche. Below are some points that can make it possible for you to rank higher on Google Maps.

• Add a Local Phone Number

Google doesn’t have any interest in toll-free numbers as they are often used for spam. What is important is to provide a phone number that has the area code of your business’s location. This will not only help you get a better ranking on Google Maps but will also earn the trust of customers/clients as they’ll know that your business isn’t something just on the internet and is an actual physical place.

• Avoid Using a Tracked Number

Do not use a track phone number for customers reaching out to you via Google Maps. It is not prohibited but using such a number has a complicated process and can only be done by professionals. If you add a tracked number the wrong way, you’ll ruin your Google Maps rankings.

• Update your Working Hours regularly

Google Maps provides the users with information regarding when a business will be open and when will it close. Add your working hours and keep them updated always because if they are wrong you might get a negative rating on Google Maps and that is not something you want to get.

• Write your business description keeping SEO in mind

The description of a business on Google Maps has a strict character limit. You need to write the description in a concise and to the point way. Make sure that you add local SEO Keywords to the description. For instance, try to write “Missouri car detailing services at the best rates” instead of saying “Awesome car detailing services at your doorstep”.

• Assign the right category to your business

One of the most important things that help rank your business higher in Google Maps rankings is the category you assign to it. Google detects information related to the category of your business from a lot of sources including your website and mentions of your business in other places, but it is very important to manually assign the correct category to your business. You can enter more than one category so make it sure that the categories you add are all coherent to your business. To enter the categories, enter keywords related to your business and Google will suggest relevant categories to choose from.

• Add Photos of your Business to the listing

An easy way to stand apart on Google maps is by adding photos to your business’s listing on Google Maps. Add high-quality pictures showing how it is like to be at your business during working hours and how does your place look like from the outside so that people can easily have a look at what they are dealing with.

• Reviews are important

Google Reviews make your business trustworthy for new customers and hence Google gives a considerable weightage to the volume of reviews you get for your business. Just like Yelp and other review sites, once you turn on reviews for your business, there’s no going back. However, if you are providing a good level of service, you’ll seldom get negative reviews. Even if you get some, you can reply to them in a good way to undo the damage done by undesirable reviews.

• Link a Google Map to your Website

Embedding a Google Map on your website is one of the most important things for improving your Google Maps listing. Make sure that you add the same address on your website as you do on Google Maps. This will make your business more trustworthy and credible for Google, hence giving you a chance to get high above in Maps ranking.
If you still have any queries or want to avail our services, call us today at 314-954-0712.